Belfast artist Jordan Adetunji has dropped his eagerly anticipated new single ‘You & I’. Deftly fusing dashes of hyperpop with the rhythms of Jersey club, the track marks a bold step forward for Jordan in his new artistic era.
Spliced with punchy hyperpop vocals and Jersey club style drums providing a danceable backbeat, ‘You & I’ defies sonic boundaries whilst simultaneously relating to listeners with its open lyrics on relationship struggles.
Speaking about the new single, Jordan says: ‘The journey of creating this song was the most organic feeling to me in a long while. I was in constant thought about the thought of love and how we hate the feeling but love it at the same time. Rock, dance and hyperpop are my big musical interests, but when I thought ‘why don’t I try mixing it with Jersey club drums?’ that was when I knew this was something special. It felt so fresh and new to me.”
Jordan cites diverse influences among The Weeknd, Kendrick Lamar, Jaden Smith, XXXTENTACION, Joy Divison and Bring Me The Horizon. His unique take on music from rap through to emo has also seen him supporting pop/punk artist KennyHoopla on tour and he was also selected by TikTok as one of their #AltMusic artists last year.
‘You & I’ is out now and further cements Jordan’s position as a key artist to watch for 2023.